TheBestseller
Observatory

Best Sellers

Hardcover Nonfiction

Week of December 29, 1968

FictionNonfiction
WeekMonth
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1
THE MONEY GAME
"Adam Smith" (George Goodman)
Cover of THE MONEY GAME

THE MONEY GAME

by "Adam Smith" (George Goodman) · Random House

42 wks at #1 · 28 on list

"The best book there is about the stock market"—timeless investing basics by the host of the Emmy Award–winning show Adam Smith's Money World ( The New York Times Book Review). This essential book takes readers to the Street to learn about the intricacies of money and how the stock market impacts every area of our lives. According to the author, the key to making wise, lucrative investments is knowing ourselves. In witty, easily accessible language, he shares pithy insights about the role of intuition and the psychology of guilt, arguing that there is no substitute for information. Smith's Irregular Rules shatter common myths and misconceptions, revealing why nothing works all the time and illustrating how greed and fear fuel the market. Readers will learn about the safest types of investing, the key to following market trends, and how to capitalize growth, gleaning tips on stock movers, winners and losers, and much more. Peppered with entertaining and prescient anecdotes, The Money Game analyzes who makes the really big money and explores the meaning of our desire to become rich. From selling short and buying long to Wall Street's crowd mentality, from what constitutes a random walk to why timing is everything, this is the definitive portrait of the Street, then and now.

5
3
THE RICH AND THE SUPER-RICH
Ferdinand Lundberg
Cover of THE RICH AND THE SUPER-RICH

THE RICH AND THE SUPER-RICH

by Ferdinand Lundberg · Lyle Stuart

24 wks on list

Extensive compilation of data on the alleged power and influence of plutocracy of inherited wealth in America today, with facts and figures on numerous prominent families.

7
3
OF DIAMONDS AND DIPLOMATS
Letitia Baldrige
Cover of OF DIAMONDS AND DIPLOMATS

OF DIAMONDS AND DIPLOMATS

by Letitia Baldrige · Houghton Mifflin

12 wks on list

Secretary to diplomats and President's wives, Letitia Baldrige's memoirs are full of her adventures in Paris, Rome and Washington, D.C.

9
NEW
THE BOGEY MAN
George Plimpton
Cover of THE BOGEY MAN

THE BOGEY MAN

by George Plimpton · Harper & Row

2 wks on list

Plimpton joins the PGA circuit in the name of bringing professional sport to the average man.

Historical bestseller data sourced from the New York Times Book Review, archived by Hawes Publications.